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ElitePartner Partnerships | Elite Partners

Strategic Partner Meaning:

A strategic partner is an individual or organization with whom you collaborate and share resources. This kind of relationship is a win-win for both parties and can help you take your business to the next level.

Strategic Partner Meaning:

A strategic partnership is an agreement between two companies that is relevant to the strategy of one or both firms.
These are often based on business contracts that often don't go so far as establishing an actual partnership entity such as a joint venture. The following are common types of strategic partnership.

Partnerships and how to go about them

Where each partner has equal control of the business and each partner is equally liable for the debts of the business.

People use this business structure because it’s the quickest, easiest way for two or more people to go into business with one another.

The mom and pop laundromat down the street from your apartment is probably a general partnership. The house painting business you started that one summer in college with a friend was also probably a general partnership, even if you didn’t file any paperwork or officially declare it to be one.

You might be part of a general partnership right now without even knowing it!

A partnership agreement is a lot like the bylaws of a corporation. At minimum, it should establish four things:

  • * The name of the partnership
  • * How the profits of your partnership will be distributed
  • * How its losses will be shared
  • * What happens when someone wants to sell or get rid of their stake in the partnership

Random PartnerShip Facts:

  • Create a partnership agreement. Once you establish your business name, you’ll want to draft a partnership agreement.
  • The term “partnership” refers to how many owners the business has. You can hire employees to work for you that aren’t owners or partners.
  • Secure licenses and permits. Your new business may need to secure various licenses and permits.
  • Maintain other regulatory and tax requirements. As a general partnership, you won’t have to file an annual report each year, as LLCs and corporations often must.

Co-branding Campaign: Stratos - GoPro & Red Bull

While GoPro and Red Bull have collaborated on many events and projects together, perhaps the biggest collaboration stunt they've done was "Stratos," in which Felix Baumgartner jumped from a space pod more than 24 miles above Earth's surface with a GoPro strapped to his person. Not only did Baumgartner set three world records that day, but he also embodied the value of reimagining human potential that define both GoPro and Red Bull.

Co-branding Campaign: Styled by Levi’s

Levi Strauss & Co. One of the oldest and most recognized jean brands in the world recently joined forces with Pinterest, a social platform where users pin posts they like to their user profiles.

People often turn to Pinterest for fashion inspiration, making a co-branding partnership with Levi's a natural partnership. Styled by Levi's is a new initiative between Pinterest and Levi's offers a "personalized styling experience," or style insights tailored to each user's tastes and preferences.

The partnership offers an authentic and individualized brand relationship, which is difficult to come by in an increasingly digital environment. Pinterest offers Levi's a leading social platform with millions of users interested in visual offerings, and Levi's meets these needs with digital personalization and visual-focused boards.

Key Partnership Examples

  1. * GoPro & Red Bull

  2. * Pottery Barn & Sherwin-Williams

  3. * Casper & West Elm

  4. * Kanye and Adidas

  5. * BMW & Louis Vuitton

  6. * Starbucks & Spotify

  7. * Apple & MasterCard

  8. * Airbnb & Flipboard

  9. * Uber & Spotify

  10. * Levi's & Pinterest

In Closing

People or organizations we search for are those that are willing to invest their expertise, time, and take financial risk alongside us.
With the above in mind, share your proposed partnership with ElitePartner through our contact us page.



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